For small businesses, being visible in local search results can make all the difference in attracting customers right in your neighborhood. Local SEO—search engine optimization focused on helping people find businesses in their area—puts your business on the map (literally) and makes it easier …

We recently had a chance to sit down and interview Russ Hedge, a local marketing coach, author, and speaker, to explore the art of authentic connections. In an era where digital interactions often overshadow face-to-face engagements, we find ourselves more 'connected' than ever before. Yet,…