Apr. 24th, 2024
We were told in Field of Dreams that “If we build it, they will come.” Maybe that works in baseball, but for entrepreneurs, there’s another step we can’t afford to overlook. “If we build it, we have to show them where to find it, and THEN they’ll come.”
Doug Krehbiel, founder of Lumenvox Media in Omaha, is putting this marketing philosophy into practice through his latest business venture.
Doug Krehbiel, founder of Lumenvox Media
Just last year, Doug watched Formula 1 Racing in Las Vegas, and as he’s ever on the lookout for the next big idea, he noticed and marveled at the creative marketing strategies he saw being used there, particularly the mobile media centers. Curiosity developed into a business idea as he ask…