Elyssa at WhirLocal
How Often Should a Business Website Be Redesigned?
Jul. 9th, 2026

How Often Should a Business Website Be Redesigned?

A business website is rarely something you build once and never revisit. Over time, design trends change, customer expectations shift, and the business itself may grow in ways the original site was never built to support. If you can't remember the last time you really looked through your business we…

Essential Reads More Articles

Elyssa at WhirLocal
Local SEO 101: How Small Businesses Can Rank Higher and Attract Nearby Customers
Jun. 25th, 2026

Local SEO 101: How Small Businesses Can Rank Higher and Attract Nearby Customers

For small businesses, being easy to find—especially by people right in your own community—can be a difference-maker for your company. If someone’s looking for a great spot to grab lunch, hire a reliable plumber, or browse a boutique, you want your business to be the one that shows up. This is where…
Elyssa at WhirLocal
How to Use Storytelling to Build Trust as a Small Business
Jun. 4th, 2026

How to Use Storytelling to Build Trust as a Small Business

Every small business has a story. It could be the passion that sparked your idea, the challenges you overcame, or the values that guide your work. Sha…
Elyssa at WhirLocal
How Emotional Intelligence Makes You a Better Business Leader
May. 14th, 2026

How Emotional Intelligence Makes You a Better Business Leader

True leadership isn't solely about managing tasks and being in charge—it’s also about understanding and connecting with people. That's why emotional i…
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Community Spotlights More Spotlights

Tim Fahndrich
Sidekick Creative Company Arkansas: Purpose-Driven Marketing Rooted in Community
Nov. 7th, 2025

Sidekick Creative Company Arkansas: Purpose-Driven Marketing Rooted in Community

If you ask Gabby Gonzales-Heck how she’d describe herself, she won’t give you a typical business pitch. She might say she’s a go-getter, a little bit of the comedic relief, and someone who’s driven by goals. More than that, she’s passionate about learning people’s stories and helping them live with…

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