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About The Author

Tim Fahndrich is the President & CEO of a digital marketing agency specializing in contractor, legal, and healthcare marketing, and a co-founder of WhirLocal.io, an automated, easy-to-use neighborhood marketing platform designed to help local businesses and...

Introduction

I’ve been a local entrepreneur as long as I can remember. When I was 10, I did what any enterprising young man did in the ’70s; I got a paper route. I actually had that paper route all through middle school and high school. I learned some great lessons...

Lesson #22: Measure, Rinse & Repeat

I have to admit. I’m not much of a cook. Measuring this and that and following a recipe in the kitchen is not my idea of fun. My mom was a phenomenal cook. She actually rarely measured anything. She just included a ‘dash’ of this and a...

Lesson #21: Give ’til it hurts

This one sounds painful. Why would I want something to hurt? In order to make valuable connections and build local relationships, sometimes the best way to do so is by giving. As my friend Kyle Sexton says, he doesn’t like the term “Giving back”. His...