Oct. 13th, 2022
What comes to your mind when you think of SEO?
For most, the answer is a combination of content marketing and keywords.
To say that this is a narrow view of SEO, particularly in 2022, wouldn’t entirely be inaccurate.
While it’s true that conventional SEO is still as important today as it was many, many years ago, there's another element that businesses should focus on, one that has significant potential to bring in a lot more customers.
Interestingly, it has little to do with the number of blogs you’re writing or the content you’re creating to target featured snippets on the results page.
It requires a hyperlocal focus, with the idea being that you should be paying particular attention to customers that are in the vi…