Business & Professional Articles & Content
Near Jacksonville, Florida

Elyssa at WhirLocalHow (and Why) to Create a Living WillAug. 2nd, 2022

How (and Why) to Create a Living Will

A living will—also referred to as an advanced directive—is a written statement that outlines a person's wishes related to medical treatment in situations where they are unable to express their consent. Essentially, a living will provides insight into a person's wishes for end-of-life medical care in the event t…
Elyssa at WhirLocal10 Digital Marketing Mistakes To Avoid In 2023Jul. 11th, 2023

10 Digital Marketing Mistakes To Avoid In 2023

In the modern landscape, digital marketing has established itself as a highly effective instrument for businesses to effortlessly reach their target audience and enhance sales. However, to utilize the power of social media platforms effectively for brand promotion, it is crucial to possess the knowledge of how to avoi…
Elyssa at WhirLocal7 Ways to Use the Link in Bio on Instagram to Build Your BrandJul. 1st, 2023

7 Ways to Use the Link in Bio on Instagram to Build Your Brand

Getting a groove for internet marketing can be difficult, especially when you have to choose between posts, stories, videos, and ads. Whether you are a small business or an influencer, it is difficult to decide what to share and how to do it. One of the best ways to streamline the process is to use the link-in-bio as …
Elyssa at WhirLocalWhat is AI Copywriting and Can it be Risky for Your Business?Jun. 22nd, 2023

What is AI Copywriting and Can it be Risky for Your Business?

Copywriting has been around since long before the internet. It involved writing compelling and creative copy for print and electronic ads. With the advent of the internet, copywriting moved online as businesses set up websites and social media profiles. Copywriting has always been an important aspect of search engine …
Elyssa at WhirLocalThings to Consider Before Hiring a VideographerJul. 23rd, 2022

Things to Consider Before Hiring a Videographer

Whether you're marketing a new local business or service or trying to reach out to your current audience, having quality videos is an incredible way to get your message across. With video trending upwards in recent years, it's important to find a great videographer for your needs—so we've compiled four factors you s…
Elyssa at WhirLocalReasons to Join a Business Networking GroupJun. 13th, 2023

Reasons to Join a Business Networking Group

Growing a business takes time, energy, and effort. But you don’t have to go it alone. There are plenty of resources and support systems available to help you, including business networking groups. Business networking groups can offer a wealth of benefits to small, medium-sized, and large businesses. If you’re n…
Elyssa at WhirLocal5 Tips For Dealing With A Bad Business ReviewMay. 30th, 2023

5 Tips For Dealing With A Bad Business Review

Being in business isn’t for the faint of heart. While you may sometimes get positive reviews from satisfied customers, occasionally, you’ll get a negative review despite doing your best to provide excellent customer service. Getting online reviews can feel like riding a roller coaster. The good reviews are easy…
Elyssa at WhirLocalFive Types of Social Media Content That Are the Most Likely to Be SharedMay. 16th, 2023

Five Types of Social Media Content That Are the Most Likely to Be Shared

Keeping your social media platforms stocked with quality content and getting your audience to engage with the content are two totally different things. You want to create content that will spread far and wide online to reach potential customers and boost conversions. But what type of content is that? Here are five …
Elyssa at WhirLocalBenefits of Hiring an IT Firm for Your BusinessJul. 14th, 2022

Benefits of Hiring an IT Firm for Your Business

Information technology (IT) security has become an inevitable component of every business, and IT specialists know how to protect your company best. They provide specialized knowledge and resources to tackle particular business security problems, like ransomware and secure file-sharing. Hiring an IT firm can help you …
Elyssa at WhirLocalTips for Setting Personal Goals and DeadlinesMay. 6th, 2023

Tips for Setting Personal Goals and Deadlines

Setting goals for yourself is a great way to achieve success in life. However, it's all too easy to set unattainable goals for yourself, which only leads to frustration. There's also the matter of sticking to your goals without getting distracted or giving up. The trick is knowing how to set realistic goals and deadli…
Elyssa at WhirLocalHow To Use YouTube To Generate More LeadsMay. 2nd, 2023

How To Use YouTube To Generate More Leads

YouTube can turn out to be very lucrative for lead generation if you know how to leverage the world’s most popular video sharing platform. YouTube tends to hold visitors’ attention for far longer than other social media platforms or search engines, making it more likely for people to interact with your lead magnet…
Elyssa at WhirLocalHow to Write an Email That Converts—From the Subject Line to the CTAApr. 20th, 2023

How to Write an Email That Converts—From the Subject Line to the CTA

Email marketing is a crucial part of running any business today. For an effective email marketing campaign, you need to be able to write an email that achieves a good conversion rate. However, this process doesn’t have to be intimidating. We’ve gathered the most important tips to help you craft that perfect email.…
Elyssa at WhirLocal5 Key Benefits of Joining a Business Networking GroupJun. 21st, 2022

5 Key Benefits of Joining a Business Networking Group

Growing a business takes time, energy, and effort. But you don't have to go it alone. There are plenty of resources and support systems available to help you, including business networking groups. Business networking groups can offer a wealth of benefits to small, medium-sized, and large businesses. If you're not a…
Elyssa at WhirLocal4 Ways to Leverage Technology for ProductivityApr. 11th, 2023

4 Ways to Leverage Technology for Productivity

Technology is ever-changing and is a powerful tool that opens up new opportunities for personal productivity. It helps make our life and work easier, simpler, and more efficient. The digital world has enabled us to improve productivity in our lives and for work if we use it effectively. 1. Automate Workflow Proces…
Elyssa at WhirLocalLink-Building Strategies to Use in 2022Jun. 14th, 2022

Link-Building Strategies to Use in 2022

The guidance on how to get your content to rank high in search results has changed over the years. The focus is almost always on Google, which is the world’s leading search engine, and Google often makes changes to its algorithms that require content marketers to adapt their strategies. The algorithm updates that…
Elyssa at WhirLocalWays to Create a Digital Marketing Budget as a Small BusinessJun. 7th, 2022

Ways to Create a Digital Marketing Budget as a Small Business

Every aspect of running a small business can be incredibly challenging, including creating a budget. Most small businesses are on a very tight budget, so you want to make sure that you delegate it in a way that doesn’t neglect any of your business needs. Depending on your digital marketing experience, it can be even…
Elyssa at WhirLocalWhat is a Financial Advisor and Why Would You Work With One?May. 31st, 2022

What is a Financial Advisor and Why Would You Work With One?

A financial advisor assists individuals in broadly planning their client’s financial future and determining financial goals and how best to accomplish those goals. There are specialties in this field, which include Certified Financial Planner (CFP), Chartered Life Underwriter (CLU), Chartered Financial Consultant (C…
Elyssa at WhirLocal5 Perfect Occasions to Give a Gift BasketMay. 27th, 2022

5 Perfect Occasions to Give a Gift Basket

Giving gifts expresses love, support, excitement, and happiness for the people you care about. Choosing to gift someone a handmade gift basket can be a great way to say many things, like "Congratulations," "Happy Birthday," or "I love you." Let's look at a few special occasions and holidays that are perfect for giving…
Elyssa at WhirLocal4 Tools to Help You Organize Daily TasksMay. 19th, 2022

4 Tools to Help You Organize Daily Tasks

Sometimes it can be difficult to hit the ground running and get all of your tasks done each day. Whether for work or personal tasks, there are many tools and systems that exist to help you organize your time and get the task done on time. Here are four popular tools that you might want to consider using. Daily …
Elyssa at WhirLocalTop 5 Reasons to Hire a Consultant for Your BusinessMay. 17th, 2022

Top 5 Reasons to Hire a Consultant for Your Business

Managing a small business can be a challenging task. While there are many online resources available to help you keep going, there may come a time when you need additional help. That's where hiring a business consultant comes in. Here are some reasons why hiring a business consultant may be a good idea for your small …
Elyssa at WhirLocalShould You File for Bankruptcy? Factors to ConsiderApr. 30th, 2022

Should You File for Bankruptcy? Factors to Consider

If you're considering filing bankruptcy, you're not alone. More people in the United States are filing for bankruptcy than you may think. While filing for bankruptcy might seem like an overwhelming decision or process, there are a few reasons why bankruptcy could be a wise financial choice. You Need to Pay for …
Elyssa at WhirLocalBanks vs. Credit Unions: What's the Difference?Apr. 14th, 2022

Banks vs. Credit Unions: What's the Difference?

Banks and credit unions offer similar financial services, but there are a few key differences between them. Let's take a look at what sets these two types of institutions apart. For-Profit vs. Not-For-Profit: Why It Matters Banks are for-profit institutions, which means their goal is to generate income for t…
Tim Fahndrich5 Budget-friendly Digital Marketing Tips for Small BusinessesMar. 29th, 2022

5 Budget-friendly Digital Marketing Tips for Small Businesses

Small businesses tend to be on tight budgets. No matter how tight your budget, however, you need to make sure to set funds aside for digital marketing. Luckily, there are plenty of ways to stick to a budget with your digital marketing strategy. The following tips should help you do just that. 1. Make Your Free …
Elyssa at WhirLocalTop Tips for Creating a Great Home OfficeMar. 25th, 2022

Top Tips for Creating a Great Home Office

Whether you've been working remotely for a while or have just started working from home (WFH), having a dedicated desk or office space can make a huge difference in your WFH life. Here are a few tips to consider when setting up (or rearranging) your home office. Choose a Good Location The first step is selec…
Elyssa at WhirLocalBenefits of Working With a Property Management CompanyMar. 15th, 2022

Benefits of Working With a Property Management Company

Putting time and money into rental properties is a significant investment that needs attention and dedication. However, this can often be difficult if you have other commitments. This is where you might consider working with a property management company. Let's go over a few of the main benefits. Marketing Your…
Elyssa at WhirLocal4 Main Differences Between Bookkeeping and Accounting ServicesMar. 8th, 2022

4 Main Differences Between Bookkeeping and Accounting Services

Before you outsource your company's financial services, it's important to determine whether you need full accounting services or a bookkeeper. The terms may seem similar on the surface, but there are some important differences between the two that will likely affect your decision. There are four main areas of disti…

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