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Elyssa at WhirLocal
Want Better Leads from Your Digital Ads? Try These 3 Strategies
May. 22nd, 2025

Want Better Leads from Your Digital Ads? Try These 3 Strategies

Running digital ads is a smart move for getting your business in front of new people, but not all leads are created equal. The real win comes when those initial clicks turn into conversations, appointments, or paying customers. If you’ve been putting money into ads but feel like you’re not s…
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Elyssa at WhirLocal
Storytelling for Small Businesses: Share Your Journey, Build Your Brand
May. 15th, 2025

Storytelling for Small Businesses: Share Your Journey, Build Your Brand

Every small business has a story. It could be the passion that sparked your idea, the challenges you overcame, or the values that guide your work. Sharing your story can help you build trust, connection, and a brand that people want to support—and it also happens to be a great marketing strategy.…
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Elyssa at WhirLocal
7 Marketing Metrics Every Business Should Track
May. 1st, 2025

7 Marketing Metrics Every Business Should Track

If you want your marketing to make a real impact, you need more than good intentions—you need the right data. Whether you’re running social media…
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Elyssa at WhirLocal
Local Search Citations: What They Are and Why They Matter for Small Businesses
Apr. 10th, 2025

Local Search Citations: What They Are and Why They Matter for Small Businesses

If you own or manage a small business, chances are you’ve heard about the importance of being found online—especially by customers in your own ne…
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