Business & Professional guides
Essential Reads from WhirLocal, brought to you by Salem Convention Center.
210 guides
-
Business & Professional
Tips for Building a Successful Email Re-engagement Campaign
Are you making an effort to re-engage dormant customers?
5 min read Sep 4, 2025
-
Business & Professional
Why Local Business Involvement is Important: Community Leadership & Events
Strong communities don’t happen by accident. Here’s why local business owners play a vital role—and how getting involved in local leadership and events makes a real difference.
3 min read Aug 28, 2025
-
Business & Professional
Is It Time to Raise Your Prices? How to Do It With Confidence
Worried that raising your prices will scare customers away? Here’s how to know when it’s time—and how to do it the right way.
3 min read Aug 21, 2025
-
Business & Professional
7 Easy Ways to Get More Eyes on Your LinkedIn Profile
Increasing your visibility on LinkedIn requires a blend of strategic content sharing, active engagement, and profile optimization.
4 min read Aug 14, 2025
-
Business & Professional
Set Business Goals That Work: A Simple Guide for Small Business Owners
Too many business goals fall flat. Here’s how small business owners can set focused, achievable goals that actually lead to growth.
4 min read Aug 7, 2025
-
Business & Professional
Privacy and Security Concerns in Smart Homes
Do you use "smart home" devices? Don't overlook these important privacy and security tips.
3 min read Aug 1, 2025
-
Business & Professional
How to Build a Healthier Work-Life Balance as a Small Business Owner
Owning a small business doesn’t mean you should be burning out. Here are real-world strategies to help small business owners protect their time, energy, and focus.
4 min read Jul 31, 2025
-
Business & Professional
4 Ways to Leverage User-Generated Content for Authentic Branding
User-generated content (UGC) can be a great way to incorporate real-life interactions with your business or product into your marketing materials.
4 min read Jul 24, 2025
-
Business & Professional
How Hosting Local Workshops Can Boost Your Business Reputation
Hosting local workshops helps you build trust, connect with customers, and showcase your expertise in a meaningful way. Learn how to get started!
5 min read Jul 17, 2025
-
Business & Professional
Understanding Retirement Savings: 401(k), IRA, and 403(b) Accounts
With several retirement account options available in the US, understanding the nuances between them can help you maximize your financial security in retirement.
3 min read Jul 12, 2025
-
Business & Professional
Giving Back: How Small Businesses Can Make a Big Impact Locally
Small business, big impact! Discover simple yet powerful ways to give back to your community, build trust, and make a lasting difference.
5 min read Jul 10, 2025
-
Business & Professional
3 Ways to Use Short-Form Video to Amplify Your Small Business's Online Presence
How often do you utilize short-form video for your small business?
4 min read Jul 3, 2025